Privacy Policy
Electronic Modular Solutions Ltd is committed to protecting and respecting your privacy. ForeFront Imaging is a subsidiary trading name of Electronic Modular Solutions Limited.
This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting our websites you are accepting and consenting to the practices described in this policy.
Registered sites: ems-imaging.com · forefrontimaging.com
Data controller: Electronic Modular Solutions Ltd, Wigston, Leicester, Leicestershire, LE18 4UN, England. Registered in England, Company No. 02859840. Email: sales@ems-imaging.com
Information we may collect from you
Information you give us. You may give us information about you by filling in forms on our site or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our site, subscribe to our service, search for a product, and when you report a problem with our site. The information you give us may include your name, address, e-mail address, phone number and financial information.
Information we collect about you. With regard to each of your visits to our site we may automatically collect technical information, including the IP address used to connect to the internet, login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform; and information about your visit, including page URLs, products viewed or searched for, page response times, download errors, length of visits and page interaction information.
Information we receive from other sources. We may receive information about you if you use any of the other websites we operate or the other services we provide, and from third parties such as business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers and credit reference agencies.
Communication Data includes any communication you send us through our contact form, email, text, or social media. We process this to reply to communications, keep records, and to establish, pursue or defend legal claims, under our legitimate interests.
Customer Data includes data relating to purchases — name, billing/delivery address, email, phone, purchase details and payment details. We process this to supply goods/services and keep transaction records, under performance of a contract with you.
User Data includes data about how you use our website, and anything you post for publication on it. We process this to operate the website, ensure relevant content, maintain security and backups, under our legitimate interests.
Technical Data includes your IP address, browser details, page views and navigation paths, from our analytics tracking system. We process this to analyse site use, administer and protect the business, and understand advertising effectiveness, under our legitimate interests.
Marketing Data includes your preferences for receiving marketing from us. We process this under our legitimate interests (existing customers) or your consent (new customers, direct marketing).
Cookies
Our website uses cookies to distinguish you from other users, helping us provide a good browsing experience and improve our site. Cookies are small text files placed on your device that uniquely identify your browser. This site uses first-party cookies to run the site itself, and Google Analytics (third-party) to understand visitor numbers and how visitors found us — analytics cookies are only set after you accept them via the cookie banner; essential cookies are always active.
| Cookie | Type | Purpose | Duration |
|---|---|---|---|
ems_cookie_consent | First-party, essential | Remembers your cookie banner choice (Accept All / Essential Only) | Persistent (until cleared) |
_ga | Third-party, analytics (Google) | Distinguishes unique visitors for Google Analytics | 2 years |
_ga_<container-id> | Third-party, analytics (Google) | Persists Google Analytics session state | 2 years |
If you want to delete or disable cookies, your browser's help documentation will explain how — note that disabling cookies may mean some parts of the site don't work properly.
How we use your information
We use the information you give us to carry out our obligations under any contract with you, to provide products, services and information you request, to tell you about similar goods or services, to notify you of service changes, and to present content effectively for you and your device.
We use information we collect about you to administer the site, for troubleshooting, data analysis, testing, research and statistical purposes, to improve the site, to allow participation in interactive features, to keep the site safe and secure, and to measure and improve the effectiveness of advertising.
Where we receive information from other sources, we may combine it with information you've given us or that we've collected, for the purposes described above.
Disclosure of your information
We may share your personal information with any member of our corporate group. We may share it with selected third parties including business partners, suppliers, delivery and payment services (for performance of a contract), advertisers and advertising networks (aggregate data only), analytics and search engine providers, and credit reference agencies where relevant to a contract.
We may also disclose your personal data if we sell or buy any business or assets, if the company or substantially all its assets are acquired by a third party, or where required to comply with a legal obligation or to protect the rights, property or safety of Electronic Modular Solutions Ltd, our customers or others.
Where we store your data
Data we collect may be transferred to and stored outside the European Economic Area (EEA), including by staff or suppliers engaged in order fulfilment, payment processing or support services. By submitting your data you agree to this transfer and processing. We take reasonable steps to ensure your data is treated securely.
All information you provide is stored on secure servers, and payment transactions are encrypted. Where we've given you a password, you're responsible for keeping it confidential. While we do our best to protect your data, transmission over the internet is never completely secure, and any transmission is at your own risk.
Your rights
Under UK GDPR you have the right to: access the personal data we hold about you; request correction of inaccurate data; request erasure of your data; restrict or object to our processing of your data; request a portable copy of data you've provided to us; and withdraw consent at any time where we rely on consent (e.g. marketing). To exercise any of these rights, contact sales@ems-imaging.com.
If you're unhappy with how we've handled your data, you also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO), at ico.org.uk/make-a-complaint or by calling 0303 123 1113.
Our site may contain links to partner, advertiser and affiliate websites, which have their own privacy policies — please check these before submitting personal data to them.
Changes to this policy
Any changes we make to this privacy policy will be posted on this page and, where appropriate, notified to you by email.
Contact
Questions, comments and requests regarding this privacy policy should be addressed to sales@ems-imaging.com.